- client :
Retaj
- SERVICES:
Branding, Packaging & Social Media
Who are they?
Built in partnership with the Saudi Ministry of Housing, RETAJ is the largest residential project in Mecca developed by Al Khomasiah real estate.
The Challenge
Our client asked for a comprehensive branding plan along with a strong and distinctive Arabic name for the project. It had to be understandable to Saudi citizens, ideally drawn from the Holy Quran.
At the same time, they sought a modern name that had never been used in Mecca, while in parallel, creating a logo typeface that expresses Islamic values and represents the country's culture
The Solution
The Result
T- Shirt & IDs
Givaways
